A seminar was held at Azerbaijan Technical University (AzTU) by Nermin Huseynova, a specialist from the Recruitment and Development Department of the “Aqro-West DC” company. The topic of the seminar was “Personal Development in the Modern Era and Its Application to Career Building.” The main aim of the event was to inform students about the requirements of the modern labor market. During her speech, Nermin Huseynova emphasized the importance of personal development for successful career growth. She highlighted key competencies such as leadership skills, effective communication, and teamwork. The seminar also focused on how students can develop their skills in the digital environment. It was noted that digital marketing creates many opportunities for both businesses and young professionals. Students were informed about the importance of using social media platforms effectively. The speaker also discussed the concept of personal branding and its role in professional success. Participants learned how to build a strong professional image in the digital age. In addition, useful advice was given on CV writing, job interviews, and career planning. Nermin Huseynova shared real-life experiences and practical examples from her professional career. Students also gained knowledge about digital marketing tools and their application in business. The seminar continued with an interactive discussion and a question-and-answer session. Overall, the event was informative and motivational, contributing to the personal and professional development of the students.